Why we focus so much on media

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Last week, we hosted Ray Majanga as he did a week long workshop for the media team on documentary filmmaking. It was a long 6 days for the team, as you can see from Fauza in the photo above (haha!), but they did an amazing job and soaked up knowledge like a sponge.

Our media team is “home grown.” Monica and Fauza were our first two students under Teacher Deo. They also learned a lot from Ray’s own mentor, Bob Ditty, when he came to visit. Monica and Fauza are now on our staff as our official photographer (Monica) and videographer/filmmaker (Fauza).

Monica and a few others who have gone through our course now have their own photography business called Hype Media — they do wedding and event photography, and do an amazing job!

We focus a lot on media, mostly video, and spend a lot of time and energy to create great content.

Why?

The world is now digital, and most people will never go to Uganda. People have short attention spans, too, thanks to the internet, and you have to capture their attention. Video is the best medium for that quick “HEY LOOK AT ME!” opportunity.

While we can’t bring you ALL the sensations of Uganda, like smell of the slum (bad) or the taste of the food (amazing), we can bring you sights and sounds so that you can connect with the people, the place, and the work. The genius of DonorSee’s founder, Grett Glyer, was exactly this: for donors to SEE both the need and the way their money was making an impact.

We use that in all our work, not just on DonorSee, because it is so impactful. This is why I encourage you to visit DonorSee and our Instagram page every day to see — actually SEE — the impact that you are making with your donations, your encouragement, and your thoughts and prayers.

We can’t thank you enough!

Mwebele nnyo!

Jennings

PS We now have TEXT TO GIVE in the US! It’s so easy! Just dial 801801 on your smart phone and put in the message TOUCHTHESLUM. It’s quick and easy, and you can easily give again later or even become a monthly donor via SMS.

For Canadian donors, use 1-855-575-7888 with campaign ID 505470.

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